Throughout high school, my friends did their shopping in my closet in hopes that my pieces would somehow end up in theirs. During college, I interned with major fashion houses which revealed the nuances of running a business around style and trends. Following college, I joined a buying team in LA at a top women’s retail company. The shock of paying a major premium on fashionable items that lasted gave me the understanding that affordability and quality rarely coincided. If you wanted to buy an affordable dress, you had to sort through hundreds of styles to find ‘the one’ that gave the impression of an ‘expensive’ feel and lifetime durability.